In line with the recommendations of the UN's 2030 Agenda, the course aims to provide students with knowledge and skills regarding the communicative impact of artistic and cultural initiatives and the enhancement of cultural heritage for the sustainable development of professional and entrepreneurial activities.
The legal aspects of communication will be considered: greenwashing, intellectual property protection, non-financial statements. Course coordinator: Sara Landini - External Lecturers: Marco Eugenio Di Giandomenico Economist and Critic of Sustainability in Art and Culture, Emilia Giusti, Researcher and Contract Lecturer at Unifi, Alessandra Poliseno, Researcher at Uniba, Giulia Biagioni, PhD Student at Unifi and affiliated with NSW University Sydney, Niccolo' Pellini, PhD Student at Unifi
PROGRAM
The course consists of 75 hours, including study and individual or group work.
There will be 2 face-to-face meetings (kick-off and final seminar for the presentation of the students' final projects on 28 April from 2pm to 7pm in room D6/0.15 and on 16 May from 2pm to 7pm in room D6/104), 10 remote meetings of 2 hours each for the presentation of sustainability communication cases, participation in an exhibition, and individual or group work.
https://mediasetinfinity.mediaset.it/video/eplanet2025/arte-che-racconta-la-natura_F313663401015C09